How does a free £1000 grab you? Still interested if you can only spend it on books and ebooks (fun ones as well as books for study)? What if you had to give it to a friend and then look at them appreciatively and hope they share it with you?
If this isn’t starting to sound all too worryingly like an introduction to game theory, National Book Tokens are giving away £1000 to a student nominated by their friends. That’s £1000 of book-buying power for the lucky nominee to share, horde, or lord over their course mates like some kind of benevolent despot.